Want to know the REAL secret to building your network marketing business?
It’s RELATIONSHIP MARKETING
Key #1: Post ads that create Conversation
It’s RELATIONSHIP MARKETING
Key #1: Post ads that create Conversation
Start conversations! Stop demanding. It’s been said that you become like the 5 people you are around the most. As marketers, we want to attract successful people, sometimes those people are deeply committed to another company and that’s ok. If you strike up a conversation with another marketer and they pitch you, stop and take a deep breath—they are just doing what they have been taught and have seen other people do. When this happens, you have two options,
a) you can educate them on proper relationship marketing, get a feel for how teachable they are and then connect them to your network,
Or
b) you can pitch them right back with an “I’ll look at your opportunity if you’ll look at mine” but let them know you think yours is a better option and you’ll follow up with them.
((I HIGHLY recommend option a, however, if you hit your head on your desk too many times, it’s ok to walk away.))
Key #2 Talk to People, Relentlessly!
Love people and be genuine and kind. Don’t be attached to the outcome of your connection, just get into the other person and see how you can relate and build an honest relationship.
Get to know people where they are. A great acronym to remember is FORM.
Get to know their FAMILY—everyone loves to talk about their kids.
Ask about their OCCUPATION, do they enjoy it? Do they struggle? They might ask you about yours too, but don’t be too eager to pitch them, keep going with the getting to know them genuinely.
Ask them about RECREATION, what do they like to do in their spare time?
Finally, you can share a brief MESSAGE about what you do… but keep it focused on them and how it can add value to their goals.
You want to have genuine conversation happening and work at it for about 2-3 weeks. This might seem difficult, but by this time you will know if you REALLY want to work with a person or not. Sometimes you will find that you really don’t fit well together, and that’s okay. Remember, when you genuinely connect to a person, you also connect to their network, which in most cases is hundreds of people.
This is the magic of network marketing. Remember, this is NOT about overnight success. This is about branding you as a genuine leader. You will begin to attract the people you need and that you can help, but it does take patience. It's okay, keep moving forward loving and leading!
Happy Relationship Marketing!
Want to connect with me and my Web of Awesomeness? Shoot me a message here, or add me on facebook.
Looking forward to getting to know YOU!
~Kylie Buckley
a) you can educate them on proper relationship marketing, get a feel for how teachable they are and then connect them to your network,
Or
b) you can pitch them right back with an “I’ll look at your opportunity if you’ll look at mine” but let them know you think yours is a better option and you’ll follow up with them.
((I HIGHLY recommend option a, however, if you hit your head on your desk too many times, it’s ok to walk away.))
Key #2 Talk to People, Relentlessly!
Love people and be genuine and kind. Don’t be attached to the outcome of your connection, just get into the other person and see how you can relate and build an honest relationship.
Get to know people where they are. A great acronym to remember is FORM.
Get to know their FAMILY—everyone loves to talk about their kids.
Ask about their OCCUPATION, do they enjoy it? Do they struggle? They might ask you about yours too, but don’t be too eager to pitch them, keep going with the getting to know them genuinely.
Ask them about RECREATION, what do they like to do in their spare time?
Finally, you can share a brief MESSAGE about what you do… but keep it focused on them and how it can add value to their goals.
You want to have genuine conversation happening and work at it for about 2-3 weeks. This might seem difficult, but by this time you will know if you REALLY want to work with a person or not. Sometimes you will find that you really don’t fit well together, and that’s okay. Remember, when you genuinely connect to a person, you also connect to their network, which in most cases is hundreds of people.
This is the magic of network marketing. Remember, this is NOT about overnight success. This is about branding you as a genuine leader. You will begin to attract the people you need and that you can help, but it does take patience. It's okay, keep moving forward loving and leading!
Happy Relationship Marketing!
Want to connect with me and my Web of Awesomeness? Shoot me a message here, or add me on facebook.
Looking forward to getting to know YOU!
~Kylie Buckley
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